PERSUIT®

PERSUIT® is a LegalTech company based in New York, NY, founded in 2016. It specializes in enhancing how legal teams select and manage outside counsel through an AI-powered platform that focuses on value-based pricing and strategic legal operations. The enterprise legal management platform allows organizations to scope legal matters, receive competitive proposals from law firms, and efficiently manage legal talent and spending. The platform promotes a shift from traditional hourly billing to value-based pricing, fostering transparency and real-time insights throughout the legal matter lifecycle. PERSUIT supports various legal matter types, including litigation, mergers and acquisitions, and intellectual property, among others. The company has facilitated over $10 billion in proposals and serves more than 60 Fortune 500 legal teams, including notable clients like Shell, Wells Fargo, and Heineken. PERSUIT aims to make legal departments more strategic and data-driven, aligning legal strategies with business goals through innovative technology.