CreativeX

CreativeX, based in New York and founded in 2015, specializes in AI-powered creative analytics for global brands. The company aims to enhance creative decision-making through data-driven insights, standardizing performance measurement in marketing and advertising. With offices in New York and Portland, CreativeX has a team of approximately 51-249 employees and has secured $28.32 million in funding, including a $25 million Series B round. The company offers a unified analytics platform that analyzes creative content at scale using machine learning. It tracks key metrics such as creative efficiency, consistency, and effectiveness across various channels. CreativeX also provides a system for cross-team collaboration on creative assets and features a dashboard that displays information on onboarded brands, markets, users, ad spend, and active channels. The platform serves Fortune 500 clients, including Unilever, Mondelez, Heineken, Anheuser-Busch InBev, and Google, helping them optimize marketing performance through valuable data insights.