TOMS

TOMS is a for-profit social enterprise founded in 2006 by Blake Mycoskie in Los Angeles, California. The company was inspired by Mycoskie's experiences in Argentina, where he saw children without shoes. TOMS operates on a One-for-One model, donating a pair of shoes to a child in need for every product sold. Initially focused on footwear, TOMS has expanded its offerings to include eyewear, coffee, apparel, and bags. The eyewear line supports sight restoration programs, while coffee sales contribute to clean water initiatives. TOMS is dedicated to improving lives through its business practices and engages in awareness campaigns like the annual “One Day Without Shoes” to promote the importance of footwear for children's health and education. The brand appeals to socially conscious consumers who value ethical business practices and social impact.