Softcrylic

Softcrylic is a data consulting firm based in Minneapolis, Minnesota, founded in 2000. The company specializes in addressing complex data challenges through a blend of strategy and engineering. They assist organizations in navigating digital transformation by focusing on data capture, validation, modeling, and activation. The firm offers a variety of services, including software development, test engineering, and data and analytics solutions. Softcrylic has expertise in multi-tiered marketing technology stacks, particularly with Adobe, Google, and Salesforce platforms. They also provide engineering support on cloud platforms like Microsoft Azure and Amazon AWS. Their client projects include optimizing visitor experiences for PenFed and facilitating Coca-Cola’s migration to Google Tag Manager and Google Analytics. Softcrylic serves a diverse range of clients, from startups to Fortune 500 companies, across industries that require sophisticated data solutions. The company promotes a collaborative culture that supports remote work and continuous learning, encouraging employees to pursue their passions and grow professionally.