LiveRamp

LiveRamp Holdings, Inc. is a software-as-a-service (SaaS) technology company based in San Francisco, California. Founded in 1969 as Acxiom, the company rebranded to LiveRamp in 2018 after spinning off its Acxiom Marketing Services division. LiveRamp specializes in data connectivity and collaboration platforms designed for marketing purposes. The company offers a comprehensive data collaboration platform that helps organizations unify customer and prospect data into a single, privacy-compliant view. Key services include data onboarding, data collaboration, targeted marketing activation, measurement and analytics, identity resolution, and access to a data marketplace. LiveRamp's flagship product, IdentityLink, utilizes artificial intelligence to match and enrich customer data from various sources, creating detailed customer profiles for marketing use. LiveRamp serves a diverse range of clients, including enterprise marketers, advertising agencies, and data providers across multiple industries such as financial services, retail, and healthcare. With a global presence and approximately 1,300 employees, LiveRamp is positioned as a leader in privacy-conscious, data-driven marketing solutions.