Forma

Forma is a California-based company that specializes in designing and delivering flexible, inclusive employee benefits programs through a technology-driven platform. Founded to meet the evolving needs of today’s workforce, Forma enables companies to offer customizable spending accounts and benefits that support important life moments with ease and flexibility. The company provides a flexible benefits platform that simplifies the administration of various employee spending accounts, including Lifestyle Spending Accounts, Health Savings Accounts, and more. Their offerings include the Forma Card, which allows employees to pay directly without out-of-pocket expenses, and the Forma Store, a curated marketplace for wellness and lifestyle products. Forma operates in 111 countries, ensuring local customizations and compliance, and emphasizes a user-friendly experience with real-time insights for employers. Their mission is to help companies provide benefits that adapt to employees’ lives, enhancing benefit utilization through better access and personalization.

Human Resources San Francisco, United States Founded 2017 ~186 employees Private · Series B

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Employees
186
-0.5% in the 3 months to Jun 2025
Revenue / employee
$2.7M
Revenue ~$500M
Total funding
$57.5M
Last round Series B, Mar 2022
12-month attrition
23.3%
Tech: 37.8%
H1B sponsor
NA
Open jobs
2
Last 30 days

Headcount trend

Forma went from 189 employees in Jul 2023 to 186 in Jun 2025. Jan to Jun 2025: 10 people joined, 31 left.

Headcount data through Jun 2025

Org structure

Headcount by department

Other64
Operations30
Success30
Engineering26
Sales18
Marketing5
Finance4
Design4

Hiring now

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Salaries at Forma

All salaries

12 salary profiles in the US

Most reported roles

Pay by level, gender and ethnicity · India salaries

Funding

  • Mar 2022 · Series B · $40M · Ribbit Capital, Emergence Capital, Stripe
  • Oct 2020 · Series A · $15M · Emergence Capital, Stripe, Designer Fund
  • Aug 2019 · Seed · $2.5M · Stripe, Upside Partnership

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Forma FAQ

How many employees does Forma have?

Forma has about 186 employees, down 0.5% over the 3 months to Jun 2025.

What is Forma's revenue per employee?

Forma makes about $2.69M in revenue per employee, based on $500M annual revenue and 186 employees.

How much does Forma pay?

6figr has 12 salary profiles for Forma in the US and 3 in India, with pay broken down by role, level, gender and ethnicity on the Forma salaries page. See Forma salaries in the US

How much funding has Forma raised?

Forma has raised $57.5M in total funding; its latest round was Series B in Mar 2022.

Data from Company Prospectus, DOL LCA disclosures, WARN notices and 6figr salary profiles.