Criteo

Criteo is a global technology company based in Paris, France, specializing in digital advertising and commerce media. Founded in 2005, it offers a Commerce Media Platform that connects brands, retailers, and publishers to create personalized advertising experiences across the internet. Criteo leverages exclusive commerce data and advanced artificial intelligence to enable targeted marketing campaigns that drive customer acquisition, retention, and monetization. The company provides a range of services, including performance display advertising, demand-side and supply-side platforms, and retail media monetization solutions. Criteo supports enterprise brands, retailers, agencies, and media owners with customized online marketing strategies. Its tools are designed to optimize advertising spend and maximize return on investment. Criteo's customer base includes thousands of global brands, such as Sephora, Macy’s, Fiat, and Pepsi, and it facilitates over $1 trillion in annual commerce transactions, reaching approximately 2.5 billion users worldwide.