Cricut

Cricut, Inc. is a technology company based in South Jordan, Utah, that focuses on providing a comprehensive platform for creativity. Originally founded in 1962, the company rebranded to Cricut, Inc. in 2018 to align with its flagship product line. Cricut specializes in connected cutting machines, including the Cricut Joy, Cricut Explore, Cricut Maker, and Cricut Venture, which allow users to cut, write, and create decorative effects on over 300 materials. Cricut also offers Cricut Design Space, a cloud-based software that enables users to design and customize projects. The company provides subscription services, Cricut Access and Cricut Access Premium, which grant access to a library of images, fonts, and projects. In addition to machines and software, Cricut markets a variety of accessories and materials, such as cutting tools, vinyl, and heat presses, supporting a wide range of crafting projects. With a mission to empower creativity, Cricut aims to make DIY projects accessible and enjoyable for users around the globe.