Color

Color is a U.S.-based healthcare organization that specializes in accessible, population-scale health services, particularly in cancer, infectious diseases, and cardiometabolic diseases. Founded in 2013, Color provides technology, software, and clinical services to a variety of clients, including employers, health plans, and government agencies, aiming to improve health outcomes through comprehensive screening and prevention programs. The company operates a 50-state medical practice and has served over 7 million patients. Color's mission is to remove barriers to healthcare access by leveraging innovative technology and sample collection methods. Its services include population health programs, cancer screening and prevention initiatives, and COVID-19 testing programs. Color partners with major health systems and public health entities to enhance healthcare accessibility and effectiveness.