Yoyo
Yoyo Group specializes in customer loyalty and rewards software that helps businesses attract, engage, and retain customers through data-driven marketing solutions. Their platform includes customer analytics, targeted campaigns, customer segmentation, and data insights, all designed to enhance customer engagement and drive business growth. With their software, businesses can reward customers based on location and shopping habits, incentivize new and slipping customers with personalized rewards, and gain a deeper understanding of customer needs. Yoyo Group's technology is trusted by over 100 companies, which have reported increases in transaction spend and purchase frequency. Overall, Yoyo Group focuses on enriching the buying experience by leveraging customer data to deliver personalized marketing strategies that foster strong consumer loyalty.
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Headcount trend
Yoyo went from 108 employees in Oct 2024 to 116 in Sep 2026. Apr to Sep 2026: 2 people joined, 1 left.
Org structure
Headcount by department
Salaries at Yoyo
All salaries1 salary profiles in the US
Funding
- Oct 2018 · Series C · $30M · Hard Yaka
- Jan 2018 · Virgin Group, Smollan
- Jun 2017 · Series B · $12M · Metro Group, Woodford Investment Management, Touchstone Innovations.
- Aug 2015 · INVESTEC Asset Management
- Apr 2015 · Series A · $10M · Imperial Innovations
- May 2014 · Seed · $5M · Imperial Innovations Plc.
Peer reviews
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Anonymous peer reviews on OffTheRecord
Similar companies
Yoyo FAQ
How many employees does Yoyo have?
Yoyo has about 116 employees, up 2.7% over the 3 months to Sep 2026.
What is Yoyo's revenue per employee?
Yoyo makes about $30K in revenue per employee, based on $3.5M annual revenue and 116 employees.
How much does Yoyo pay?
6figr has 1 salary profile for Yoyo in the US, with pay broken down by role, level, gender and ethnicity on the Yoyo salaries page. See Yoyo salaries
How much funding has Yoyo raised?
Yoyo has raised $60.27M in total funding; its latest round was Series C in Oct 2018.
Data from Company Prospectus, DOL LCA disclosures, WARN notices and 6figr salary profiles.