VIOOH

VIOOH is a London-based company that operates a programmatic digital out-of-home (DOOH) advertising marketplace. Founded in 2018, it connects media buyers and sellers through data-driven technology. VIOOH functions as a global supply-side platform (SSP) and operates in 19 markets, focusing on enhancing omni-channel campaigns by integrating DOOH with digital advertising strategies. The company offers a programmatic DOOH marketplace that enables real-time bidding, dynamic creative optimization, and audience targeting through data analytics. Its platform supports campaign execution across various formats, including digital billboards and transit displays, while providing real-time performance tracking. VIOOH serves media buyers, such as agencies and brands, as well as media owners looking to monetize their inventory programmatically. With a commitment to innovation and premium inventory, VIOOH is a significant player in the advertising technology sector.