Ultimate Performance

Ultimate Performance is a global personal training company founded in 2009 by Nick Mitchell. It aims to provide effective, results-driven personal training while avoiding the common pitfalls of the fitness industry. The company operates private gyms across four continents, including North America, Europe, Asia, the Middle East, and Australasia. Specializing in elite personal training, Ultimate Performance uses a data-powered approach to create personalized training and nutrition plans. They track over 50 metrics in real-time through their proprietary UP Transform app, ensuring clients receive tailored support and accountability. The company employs top-tier personal trainers and emphasizes a holistic approach that includes physical training, nutrition, habits, and mindset. Ultimate Performance operates state-of-the-art gyms in prestigious locations such as London and Los Angeles. With a diverse clientele, including celebrities, the company boasts a 97% success rate in helping clients achieve their fitness goals. Led by CEO Steve Brice, Ultimate Performance continues to expand its global presence and enhance its offerings.