Thinkific

Thinkific is a cloud-based learning commerce platform founded in 2012 in Vancouver, Canada. It enables entrepreneurs, businesses, and organizations to create, market, and sell online courses and learning experiences. The platform was inspired by co-founder Greg Smith's experience in developing an LSAT course, which highlighted the potential of online education. Thinkific has grown to serve over 35,000 customers globally, including well-known companies like Hootsuite and GoDaddy, and has facilitated more than $3.7 billion in revenue for its users. The platform features a comprehensive learning management system (LMS) that includes a drag-and-drop course builder, e-commerce tools, marketing and SEO capabilities, customizable branding options, and community engagement features. Thinkific also offers robust analytics to track student progress and business performance. With a focus on innovation, the company aims to enhance communal learning and retention while supporting a diverse range of customers, from solopreneurs to educational institutions.

E-learning Vancouver, Canada Founded 2012 ~287 employees TSX: THNC.TO

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Employees
287
+2.1% in the 3 months to Jun 2025
Revenue / employee
$233K
Revenue ~$66.9M
Stock
THNC.TO
TSX
12-month attrition
16.5%
Tech: 17.4%
H1B sponsor
NA

Headcount trend

Thinkific went from 263 employees in Jul 2023 to 287 in Jun 2025. Jan to Jun 2025: 34 people joined, 19 left.

Headcount data through Jun 2025

Org structure

Headcount by department

Other103
Engineering61
Success36
Operations21
Sales20
Marketing16
Design11
Finance7

Salaries at Thinkific

All salaries

1 salary profiles in the US

Pay by level, gender and ethnicity · India salaries

Layoffs

Details

96 roles cut in the last 12 months.

  • Sep 2026 · 96 roles · Vancouver, Canada

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Peer reviews

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Thinkific FAQ

How many employees does Thinkific have?

Thinkific has about 287 employees, up 2.1% over the 3 months to Jun 2025.

Has Thinkific had layoffs in 2026?

Yes. Thinkific has reported 96 layoffs in 2026, most recently on Sep 23, 2026.

What is Thinkific's revenue per employee?

Thinkific makes about $233K in revenue per employee, based on $66.94M annual revenue and 287 employees.

How much does Thinkific pay?

6figr has 1 salary profile for Thinkific in the US and 1 in India, with pay broken down by role, level, gender and ethnicity on the Thinkific salaries page. See Thinkific salaries in the US

Is Thinkific a public company?

Yes. Thinkific is publicly traded under the ticker THNC.TO on TSX.

Data from Company Prospectus, DOL LCA disclosures, WARN notices and 6figr salary profiles.