Sonic Automotive

Sonic Automotive, Inc. is a leading automotive retailer based in Charlotte, North Carolina. Founded in 1997, the company operates over 160 retail dealerships across more than 23 states, representing 25 automotive brands, primarily focusing on luxury and import vehicles. Sonic Automotive went public in 1997 and achieved Fortune 500 status by 2000, driven by strategic acquisitions and expansion. The company offers a wide range of automotive services, including the sale of new and used cars, vehicle maintenance, collision repair, and financing options. Its EchoPark segment specializes in pre-owned vehicles, providing a simplified purchasing process and competitive pricing. With around 14,000 employees, Sonic Automotive is committed to customer satisfaction and has received national recognition for its service quality.

See Sonic Automotive salariesSalaries361 open jobs361 jobs
Automotive Charlotte, United States Founded 1997 ~1,284 employees NASDAQ: SAH

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Employees
1,284
+0.8% in 3 months
Revenue / employee
$11.1M
Revenue ~$14.2B
Stock
SAH
NASDAQ
12-month attrition
10.5%
Tech: 13.8%
H1B filings, FY2025
1
Sponsors visas

Headcount trend

Sonic Automotive went from 1,252 employees in Jul 2023 to 1,284 in Jun 2025. Last 6 months: 38 people joined, 34 left.

Org structure

Headcount by department

Other586
Sales213
Finance209
Operations140
Engineering56
HR32
Success22
Marketing20

Executive compensation

DS
David Smith
Chief Executive Officer

Base

$1.1M

Bonus

$222.7K

Stocks

$3.1M

Other

$163.3K

Total Compensation

$6.5M

Jeff Dyke
President

Base

$994.4K

Bonus

$198.9K

Stocks

$1.7M

Other

$106.4K

Total Compensation

$4.8M

HB
Heath Byrd
Executive Vice President and Chief Financial Officer

Base

$775K

Bonus

$155K

Stocks

$1.4M

Other

$104.8K

Total Compensation

$3.9M

OS
O Smith
Executive Chairman

Base

$200K

Bonus

$40K

Stocks

$2.3M

Other

$226.8K

Total Compensation

$3.1M

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Salaries at Sonic Automotive

All salaries

2 salary profiles in the US

Pay by level, gender and ethnicity

H-1B sponsorship

H-1B Sponsorship Limited
H-1B Filings by Department
Engineering2
Historical LCA Filings
2025
1
2024
1

The department split adds up all the years listed above. FY2025 alone: 1 filings.

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Sonic Automotive FAQ

How many employees does Sonic Automotive have?

Sonic Automotive has about 1,284 employees, up 0.8% over the last 3 months (as of Jun 2025).

Does Sonic Automotive sponsor H1B visas?

Yes. Sonic Automotive filed 1 H1B (LCA) application in FY2025, according to the latest U.S. Department of Labor disclosures. It was for a Engineering role.

What is Sonic Automotive's revenue per employee?

Sonic Automotive makes about $11.08M in revenue per employee, based on $14.22B annual revenue and 1,284 employees.

How much does Sonic Automotive pay?

6figr has 2 salary profiles for Sonic Automotive in the US, with pay broken down by role, level, gender and ethnicity on the Sonic Automotive salaries page. See Sonic Automotive salaries

Is Sonic Automotive a public company?

Yes. Sonic Automotive is publicly traded under the ticker SAH on NASDAQ.

Data from Company Prospectus, DOL LCA disclosures, WARN notices and 6figr salary profiles. Updated 1 Mar 2026.