Rula

Rula Health is a behavioral health platform that connects patients with mental health providers and insurance payers through digital infrastructure. Founded in 2019 and rebranded in 2024, Rula aims to ensure that everyone can access high-quality mental health care. The company offers a wide range of services, including therapy for individuals, couples, and families, psychiatric services for adolescents and adults, 24/7 crisis support, and care coordination for specialized needs. The platform features a patient-facing marketplace and practice management system, with a provider matching system that boasts a 97% exact match rate. Rula accepts most major insurance networks, covering over 120 million lives, and has partnered with Amazon Health Services to enhance access to mental healthcare. With a network of over 10,000 providers across various specialties, Rula has facilitated millions of therapy sessions, making mental health support more accessible to a broad audience.