Primerica

Primerica is a financial services company that helps middle-income families in North America achieve financial independence through education and tailored financial products. Founded in 1977, the company is headquartered in Duluth, Georgia, and operates primarily in the United States and Canada. With a network of over 100,000 independent representatives, Primerica provides personalized financial education and services, often through face-to-face meetings. The company focuses on several core offerings, including term life insurance, investment products through its subsidiary PFS Investments, Inc., and lending solutions such as personal loans. Primerica also provides pre-paid legal services and has expanded its portfolio through acquisitions. Its mission is to empower families by improving their financial literacy and offering accessible financial solutions that fit their specific needs.