Porter Novelli

Porter Novelli is a global strategic communications and public relations firm founded in 1972 in Washington, D.C. It is part of the Omnicom Public Relations Group and is headquartered in New York City, with 10 offices worldwide. The firm specializes in purpose-driven communications, helping organizations integrate environmental sustainability, social responsibility, and diversity, equity, and inclusion into their business strategies. The company offers a wide range of services, including strategic communications planning, analytics, content creation, and influencer marketing. Porter Novelli uses advanced communications technology and audience intelligence to enhance the effectiveness of its campaigns. It has a strong presence in the information technology and pharmaceutical sectors and has worked with notable clients such as Hewlett-Packard, Chanel, and Volkswagen. The firm emphasizes a data-driven approach, demonstrating the benefits of embedding purpose into business models through its research initiatives.