Neon

Neon is a Brazilian fintech company and digital bank founded in 2016 and headquartered in São Paulo. The company aims to simplify financial experiences and reduce financial inequalities in Brazil. In 2022, Neon achieved unicorn status with a valuation of $1.6 billion following a $300 million Series D funding round. Neon offers a variety of financial services, including digital accounts, credit cards, personal loans, investment products, and payroll loans. The company also provides cashback on debit transactions and various payment options to enhance user convenience. Neon's primary focus is on serving the underbanked population in Brazil, particularly those in the C, D, and E socioeconomic classes, helping them build credit history and access essential financial services. With a growing customer base of 15 million, Neon has seen significant revenue growth and has expanded its workforce to support its mission.