LeadSquared

LeadSquared is a global SaaS company founded in 2011 and headquartered in Bangalore, India. It offers a comprehensive platform for sales automation, marketing automation, and customer relationship management (CRM). This platform helps businesses efficiently manage and optimize their customer acquisition and engagement processes. The LeadSquared platform integrates various features, including lead capture, lead scoring, lead nurturing, email marketing, sales execution, digital onboarding, and field force automation. It is designed to streamline sales and marketing workflows, enhancing lead management and customer conversions. The company serves industries such as education, financial services, healthcare, and real estate, supporting over 2,000 businesses across more than 40 countries and empowering around 250,000 users globally. LeadSquared operates on a subscription-based model, providing a cloud-based platform with customization and integration services. The company has received recognition for its innovation, including being named a Cool Vendor by Gartner in 2017, and achieved unicorn status in 2022 after raising $153 million in funding.