Insider

Insider is a technology company that specializes in creating individualized, cross-channel customer experiences. Founded by Hande Cilingir, the company is headquartered in Singapore and has a diverse team of over 1,000 members from 51 nationalities. Insider's mission is to empower marketers by connecting data, understanding user behavior, and predicting future actions through AI, which helps brands personalize experiences and accelerate growth. The company offers a comprehensive platform that enables marketers to manage customer data and deliver personalized experiences across various channels, including web, app, email, SMS, and messaging apps like WhatsApp and Facebook Messenger. Insider's platform features AI-powered personalization, predictive analytics, and machine learning tools, allowing real-time data analysis to enhance customer interactions. Insider has received significant industry recognition, including placements in the Gartner Magic Quadrant and the Forrester Wave. The company has also achieved unicorn status, marking it as one of the few woman-founded and woman-led B2B SaaS unicorns globally.