Grove Collaborative

Grove Collaborative is a sustainable consumer goods company based in San Francisco, California. Founded in 2012 as ePantry, it focuses on providing environmentally responsible household and personal care products. The company became publicly traded in June 2022 and operates as a benefit corporation, emphasizing products that balance effectiveness with ethical and environmental considerations. Grove offers its own Grove Co. brand, which includes plastic-free home care and personal care items, such as cleaning sprays and hand soaps. The company is committed to achieving 100% plastic-free packaging by 2025. Additionally, Grove features a curated marketplace of third-party sustainable brands that meet strict standards for ingredients and environmental impact. Its products are available through direct-to-consumer e-commerce and in Target stores across the U.S., catering to eco-conscious consumers looking for sustainable alternatives.