Crumbl
Crumbl is a dessert company founded in 2017 by cousins Jason McGowan and Sawyer Hemsley, originating from a shared dream of creating the perfect chocolate chip cookie. The first store opened in Logan, Utah, and quickly gained popularity for its unique baking approach and engaging customer experience. Crumbl specializes in cookies made with high-quality ingredients, featuring a signature milk chocolate chip cookie and a weekly rotating menu of six flavors. The company also offers seasonal and limited-time flavors, ensuring a fresh experience for customers. With an open-concept kitchen, customers can watch their cookies being prepared. Crumbl provides delivery and catering services, making it easy for customers to enjoy their treats at home or during events. The company has expanded rapidly, establishing franchises across the United States and internationally, driven by its innovative baking methods and customer engagement strategies.
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Headcount trend
Crumbl went from 2,329 employees in Jul 2023 to 1,816 in Jun 2025. Last 6 months: 128 people joined, 194 left.
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Crumbl FAQ
How many employees does Crumbl have?
Crumbl has about 1,816 employees, down 0.7% over the last 3 months (as of Jun 2025).
What is Crumbl's revenue per employee?
Crumbl makes about $50K in revenue per employee, based on $90M annual revenue and 1,816 employees.
How much does Crumbl pay?
6figr has 2 salary profiles for Crumbl in the US, with pay broken down by role, level, gender and ethnicity on the Crumbl salaries page. See Crumbl salaries
Data from Company Prospectus, DOL LCA disclosures, WARN notices and 6figr salary profiles. Updated 21 Oct 2026.