Comscore

Comscore, Inc. is an audience measurement company based in Reston, Virginia, founded in 1999. It specializes in digital market intelligence and cross-platform audience measurement solutions. Comscore provides reliable data for digital media, linear TV, over-the-top (OTT) content, and theatrical viewership, helping clients navigate the complexities of the media landscape. The company offers a range of services, including detailed audience measurement across various platforms and integrated media analytics. Its MMX Platform delivers social and attention-based metrics, recently expanding to several international markets. Comscore also provides program-level reporting and person-level audience insights, developed in collaboration with partners to enhance measurement capabilities. With a client base of over 1,200, including major television networks, digital media properties, and advertising agencies, Comscore supports informed decision-making in media planning and evaluation. The company employs around 1,300 professionals and has been publicly traded on Nasdaq since 2007. Comscore continues to innovate and adapt to industry changes, solidifying its position as a leader in media measurement.